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Google and the Panda update to punish SEO cheating

One of the tools websites would use to quickly boost their SEO rankings was to copy content from other sites. It was a quick way to cheat off of someone else’s hard work and capture the good rankings they had gotten by doing so. In 2011 Google released what they called the Panda update, which was designed to punish sites that cheated by duplicating content.

Their algorithm and databases know which site put the content up first so if you’re an original and someone else copies you then they suffer, not you. Now the many cheating sites will be banned from the Google listings or pushed way down, which defeats the purpose of stealing your content. As always, Google and the other search engines work hard to create the absolute best results possible in hopes of giving their surfers great content.